Your monthly round up of 5 brands, products and experiences that you need to know about.

Competition is heating up in the world of video streaming.

Did you know that a plastic wine bottle is more sustainable than a glass bottle? Missouri attended Packaging Innovations London 2019. We detail a talk from Nick Brown, Head of Sustainability at Coca-Cola EU Partners UK, Trewin Restorick, Founder & CEO of Hubbub UK and Santiago Navarro, CEO & Co-Founder of Garçon Wines on ‘Plastics and Sustainable Packaging, getting it right for drinks!’

With climate change now a primary concern for consumers and provenance influencing buying choices, the way brands communicate ingredients and craftsmanship is changing. Consumers are reevaluating their lifestyle choices and seeking alternative methods of intoxication. We explore the main consumer trends shaping up the alcoholic drinks category globally in the next few years.

In this piece, we explore key trends that will shape up the global food sector in the future. At Missouri, we help brands to maximise these opportunities, build strong ties with their audiences, and influence behaviour.

In the 10th anniversary of Imbibe Live, the UK’s leading drinks & hospitality trade event, Missouri Creative went along to see the latest innovations from the sector!. You might not expect what we found...

In the 4th issue of our Show Me publication, we explore the rise of Cannabis culture and the implications for brands.

We've interviewed Canadian Cannabis Influencer, Jennie Roy (a.k.a. Lonely Stoney) to hear from her what cannabis means to her, and her thoughts on the rapid rise of this industry. We hope you enjoy the read, and find it as interesting as we did.

On the next Show Me, we look into the rise of cannabis and its impact on other sectors. Here we set the scene for what’s coming with the top three trends fuelling the exponential growth of this industry.

There has been much talk over the last couple of years about non-binary gender choices and increased gender fluidity, and as a result many brands have rushed into this growing trend amongst Gen Z audiences.